Fáilte Ireland’s Destination Award

Tourism businesses are invited to complete Fáilte Ireland’s Accredited Service Excellence Programme in order to achieve a Destination Award for Excellence in Customer Service for the town of Letterkenny ahead of the tourism season.

The programme, which is set to take place later this month, is being delivered by Fáilte Ireland in partnership with Letterkenny Chamber of Commerce and Donegal’s Local Enterprise Office.

Fáilte Ireland’s Service Excellence Programme prepares tourism businesses to reach and maintain the highest standards in customer service excellence, encourage positive recommendations, gain additional repeat business and, ultimately, drive greater visitor numbers to their area and increase visitor spend.

In order for a visitor destination to achieve the Destination Award for Excellence in Customer Service, each of the businesses who take part in the initiative must achieve the individual Service Excellence Business Award, with 75% of their visitor facing staff completing the training.

Encouraging tourism businesses to sign up for the Service Excellence Programme, Joan Crawford, Wild Atlantic Way Manager at Fáilte Ireland, said:

“The accredited Service Excellence Programme is all about strengthening competitiveness and helping tourism businesses to provide an experience that differentiates Ireland from its international competitors.

Only two other towns in the country have achieved the Destination Award for Excellence in Customer Service so far; Doolin and Westport, and Letterkenny now has the opportunity to achieve this award and demonstrate its commitment to putting the visitor experience at the heart of everything it does.”

The Accredited Service Excellence Programme is suitable for all management and front facing staff in tourism related businesses who come into contact with visitors. The training is free of charge and participants only need to attend one workshop to complete the programme.

Programme dates and times:
Tuesday, 24th March, The Clanree Hotel Letterkenny, 10am-3.30pm
Wednesday, 25th March, The Station House Hotel Letterkenny, 10am-3.30pm
Thursday, 26th March, Silver Tassie Hotel Letterkenny, 10am-3.30pm

Contact Details:
Anyone wishing to sign up for the Service Excellence Programme and attend one of the above workshops can get in touch with David Leonard, David.Leonard@failteireland.ie or phone 086-0266448.
To find out more about Fáilte Ireland’s range of business supports, please see www.failteireland.ie/Supports